#livefornow by Pepsi – Can Design
In 2016 Pepsi called out a Packaging Design Challenge themed #livefornow. My design was chosen as the winner and exclusively available as a limited edition in selected supermarkets and beverage stores all over Germany. Summer, sun & good vibes – enjoy the moment and just be. LIVE FOR NOW embraces this mindset. #nohashtagneeded If you look closely, you can follow the little Pepsi man living his life in Pepsi paradise.
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/21dfcc46-20e4-45a3-a193-bc399fdbd2d4_rw_3840.jpg?h=c19f70554a67735ec484fc601a78be6a)
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/a6a6a0fa-af41-40b9-80bf-d72e27aec379_rw_3840.jpg?h=48565af3f4a389409c611137d11be397)
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/100373a9-cf31-47a8-ac49-99d0ed35b9b5_rw_3840.jpg?h=534fb543d53e4023f11694ec7d1b2e59)
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/0c5c4fcb-cd2a-4c9a-b6a0-12b0e92f7b18_rw_1920.jpg?h=0cb8c05e857953dec97db194d5d30fc6)
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/16a13821-717a-4104-9667-0f9964543b96_rw_3840.jpg?h=015200a7926f271d492d254c4407f849)
![](https://cdn.myportfolio.com/7327cef4-d059-4bc5-8804-f6794022d9c1/35b7c9f4-3bf6-4905-9314-a3e6186c5205_rw_3840.jpg?h=46b39a446bdb1f549128e2a0ed9964c9)
PERSONAL PROJECT | 2016 | WINNER
© VHP studio
Fotos: Privat + Unsplash (Vladim Mityushin)