"Buchhandlung im Donaupark" – Logo Design
SCOPE OF WORK
Logo Design, Promotional Material
In this project, I developed a comprehensive brand identity for an aspiring bookstore located in a bustling shopping center in Upper Austria. The scope included creating a distinctive logo design, establishing a cohesive look and feel, and designing various promotional materials such as posters and flyers. The goal was to capture the essence of the bookstore and its dedication to the joy of reading, ensuring an inviting experience for all customers.
The central aspect of the logo are the highlighted first letters "B" and "D", illustrating an abstract pile of books.
Creative Design: VHP
Photos: Unsplash* + Feepik**
Client: Buchhandlung im Donaupark
Year: 2024
**Images by Freepik: <a href="https://www.freepik.com/free-photo/back-view-man-carrying-tote-bag_12187396.htm#fromView=search&page=1&position=10&uuid=b6047414-8ff4-476d-8b12-22ab5875aac2">Image by rawpixel.com on Freepik</a> // <a href="https://www.freepik.com/free-photo/close-up-hands-holding-pack_16379928.htm#fromView=search&page=1&position=36&uuid=86ce6684-82e1-40a0-8991-f0ad1e5020cc">Image by freepik</a>
<a href="https://www.freepik.com/free-photo/side-view-people-holding-paper-bag_31491005.htm#fromView=search&page=1&position=0&uuid=dd160a9a-ff32-487c-98a3-0540a7e92a79">Image by freepik</a> // <a href="https://www.freepik.com/free-photo/beautiful-young-european-woman-posing-indoors-with-cardboard-box-her-hands-opening-it-looking-inside_11100753.htm#fromView=search&page=1&position=12&uuid=dd160a9a-ff32-487c-98a3-0540a7e92a79">Image by karlyukav on Freepik</a>